Judicial-like hierarchical architecture Identity strategy: Koorie Heritage Trust
*WARNING: Aboriginal and Torres Strait Islander readers are advised that this story includes the Aboriginal cultural imagery which is supported to illustrate the application of identity strategies.The strategy aims to provide a self-regulating brand strategy solution for small teams that are well-suited for a co-design strategy but lack the resources to access relevant potential clients. Does a brand qualify as relevant if it can supersede the cultural sovereignty of the people it serves? Do designers adequately consider the potential or indirect harm or remedial impact their work on society? Is the work of designers simply building ships on a morally ambiguous sea? What exactly is design?